by Chris Cooper | Apr 15, 2019 | Blog
My first book was a bunch of blog posts pasted together. It sold 20,000 copies and has earned me $4.5 million to date. I’ll save you the math: I didn’t sell each copy for $225. But the book still generated $4.5 million. I drew the cover myself in Microsoft...
by Mike Warkentin | Apr 1, 2019 | Blog
If you only go to the coffee shop twice a year, the barista won’t remember your name. That seems obvious, but people often don’t apply the same logic to content ROI (return on investment). Here’s a regular pattern: A business owner wants to do something to raise his...
Recent Comments