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What Iron Maiden Can Teach You About Brand Building

What Iron Maiden Can Teach You About Brand Building

by Mike Warkentin | Sep 2, 2019 | Blog

Before StoryBrand, there was a story band—a true musical master of brand building.While it’s popular right now to talk about clever marketing that makes the consumer the hero of the story, it’s really not a new concept. Telling stories isn’t new either, though our...
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