by Chris Cooper | Feb 2, 2020 | Blog, content marketing
My top tip for engaging with your audience?Stay close to their pain.If you want to write better emails, you need to know your audience well. But if you want to write great emails, you have to know their pain. You have to know it from the inside out. You have to feel...
by Chris Cooper | Aug 24, 2019 | Blog
CrossFit Media is gone. But that doesn’t mean you can go silent.In fact, it means you have to step onstage.Publishing content is more than posting pictures on social media. To establish yourself as an expert in your local market, you must publish longer content....
by Chris Cooper | May 27, 2019 | Blog
$400,000—that’s the fine one company recently paid for using an unlicensed picture on its website. Some photographers are now making more money suing people than taking pictures. And authors, musicians and videographers are now quick to sue when their work gets...
by Chris Cooper | May 15, 2019 | Blog, Uncategorized
On May 7, my new book, “Founder, Farmer, Tinker, Thief” launched and reached bestseller status in six categories on Amazon within 12 hours.To an outsider, that might look like overnight success. Here’s how I did it, what it cost, and how you can do...
by Chris Cooper | Apr 15, 2019 | Blog
My first book was a bunch of blog posts pasted together. It sold 20,000 copies and has earned me $4.5 million to date. I’ll save you the math: I didn’t sell each copy for $225. But the book still generated $4.5 million. I drew the cover myself in Microsoft...
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